Effective, award-winning campaign. First, we teased with outdoor that simply read: Have You Met With Steve, Yet? Then, we ran outdoor with just: haveyoumetwithsteveyet.com.
Finally, full page color print encouraging business owners to meet with Steve, the actual president of the bank, who would bring a fresh-baked pie over which they could discuss the merits of Republic Bank. The campaign generated many meetings with Steve, many pies for potential customers and over $50 million in new deposits in the first month of the campaign. Happy client. Happy pie makers.